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[21 Aug 2008 | No Comment | 9,778 views]

Inbound Links
A .htaccess file can be an SEO’s vital friend. When visitors hit your site with either www.yourdomain.com or yourdomain.com, it splits your inbound links into two separate pages. This can have effects on your Google Page Rank. By correctly creating and implementing a .htaccess file at your server root, you can improve your website ranking.
To change the url in the browser before the page loads you can use two different methods.
Here, the url will always contain the www. before the domain name:
RewriteCond %{HTTP_HOST} .
RewriteCond %{HTTP_HOST} !^www\.derekentringer\.com [NC]
RewriteRule (.*) http://www.derekentringer.com/$1 …


[21 Aug 2008 | No Comment | 2,819 views]

Influential Interactive Marketing has an awesome article on SMO.
From the article:
“For years now, Search Engine Optimization (SEO) for websites has been honed into a fine art with entire companies devoting considerable effort to defining best practices and touting the value of SEO for raising a site’s performance on organic search listings. While I believe in the power of SEO, there is a new offering we have started providing to clients which we call Social Media Optimization (SMO). The concept behind SMO is simple: implement changes to optimize a …


[21 Aug 2008 | No Comment | 3,913 views]

There are two types of URLs dynamic and static. A dynamic URL is a page address that results from the search of a database-driven web site or the URL of a web site that runs a script. In contrast to static URLs, in which the contents of the web page stay the same unless the changes are hard-coded into the HTML, dynamic URLs are generated from specific queries to a site’s database. The dynamic page is basically only a template in which to display the results of the database query. …

General Discussion »

[21 Aug 2008 | No Comment | 2,894 views]

What is a Good Internet Citizen?
Becoming a good Internet citizen is pretty simple, but by no means easy. Provide a useful service, and do it in a way that makes it easy for your visitors, and you’ll thrive online.
“Please don’t add to my frustration!
Can you hear your customers begging?
“Please don’t make me wait for a movie to run before I can check my order.”
“Please don’t make me search for your contact information.”
“Please try to make this easier for me!”
Listen to your customers and you’ll hear them asking for simplicity …